A prominent Newport Beach based investor acquired 31678 Coast Highway, Laguna Beach CA 92651 in early 2020 for 2.6 million. The property appeared to be a simple Orange County commercial real estate investment, consisting of three tenants including the United States Postal Service (USPS). As the only post office between Dana Point and downtown Laguna Beach, the site delivered consistent traffic and stable NNN cash flow, making it a classic coastal commercial property for sale in Orange County.
When Economos was hired to sell the asset five years later, our goal was to uncover every angle that could strengthen the property’s position within the Orange County commercial real estate market. Through detailed research into new Laguna Beach zoning laws, we discovered that residential conversion was now permitted at this specific Coast Highway parcel. This discovery repositioned the offering from a basic stabilized CRE listing into a true value-add commercial real estate opportunity in one of the most supply constrained coastal markets in Southern California.
We marketed the property as a rare combination of:
• irreplaceable Laguna Beach commercial real estate frontage along Coast Highway
• reliable federal tenant income from the USPS
• newly unlocked residential conversion potential for investors seeking redevelopment upside
• a prime Orange County investment property in a top-tier coastal corridor
This mix of stable income and redevelopment potential generated immediate demand. Within ten days, we received multiple all-cash offers from qualified Orange County commercial real estate investors, and ultimately sold the property for 4.45 million, nearly doubling our client’s equity.
This transaction highlights how Economos elevates a standard listing into a strategic, data-based success that stands out in the competitive commercial real estate for sale Orange County landscape.
